---
title: "Webinar: How to Effectively Plan for a Successful Holiday Season"
---

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# How to Effectively Plan for a Successful Holiday Season

![Holiday Webinar](https://learn.gooten.com/hubfs/Holiday%20Webinar.png "Holiday Webinar")

To kick off our holiday webinar series, join as our Gooten leaders Maddy Alcala, EVP of Sales & Business Strategy and Mark Kapczynski, Chief Marketing Officer discuss effective ways to plan for success this holiday season with VIM by Gooten.

**This session will give insights into:**

- The obstacles the industry is facing
- Why it is important to jumpstart your holiday sales plan
- How you can apply the lessons learned in 2020 to drive efficiency, reduce costs, mitigate risk all while capturing more of the holiday share.
- Hear updates on the VIM program one year after its launch and what to expect from Gooten this coming year. 

![shape -1](https://learn.gooten.com/hubfs/210310_Webinar/shape%20-1.png "shape -1")

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